Stories That Inspire Change.
Frameworks That Prove It.

The Social Impact Storytelling Formula

Join 400+ changemakers, charities and social impact teams using this free storytelling framework to move hearts, win funding, and make the world a better place.

In under 10 minutes, you’ll learn a simple, field-tested way to turn your impact into a story funders can feel.

No jargon. No theory. Just a proven framework created by an award-winning storyteller, charity CEO and photographer who’s spent the last decade helping purpose-driven teams be seen and believed.

You’ll learn how to:

  • Capture the emotion behind your mission

  • Turn data into stories that inspire belief

  • Build trust with funders and communities

  • Create consistent stories across your organisation

Change Lives With Storytelling

A simple, human system for creating stories that drive lasting social change.

MEET YOUR GUIDE

Hey, I'm Matt.

I’m a social impact storyteller, photographer and charity founder based in London.

Over the last decade, I’ve produced award-winning films, helped hundreds of changemakers tell their stories, and led a national charity that uses storytelling to save lives and build empathy.

Inside, you’ll get:

  • A step-by-step storytelling formula used by 400+ organisations

  • Fill-in-the-blank templates your team can use instantly

  • Insights from a decade of social impact storytelling

  • Tips for pairing photography and words to make your story unforgettable

  • Free subscription to The Social Impact Storyteller Newsletter (weekly tips that will help you change what happens next)

Download Your Free Social Impact Storytelling Framework

Limited Access: only 150 free copies this month.

No fluff, no jargon — just a field-tested storytelling formula you can use in your next social media posts, impact reports, case study or funding bid.

© 2025 Matt Mahmood-Ogston. All rights reserved.

Results are not guaranteed. Email [email protected] if you need any help. Privacy Policy